Last updated: January 2026

1. Introduction

FlowSEO ("we", "us", or "our") is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, store and protect information when you use our website (flowseo.co.uk) and services.

We are a data controller for the purposes of UK GDPR and the Data Protection Act 2018. Our contact details are provided at the end of this policy.

2. Information We Collect

We may collect the following types of information:

Information you provide directly:

Name and contact details (email, phone number)
Business name and website URL
Business location and industry
Information about your SEO goals and budget
Any other information you choose to share in enquiry forms or communications

Information collected automatically:

IP address and approximate location
Browser type and version
Device information
Pages visited and time spent on our site
Referral source (how you found us)

3. How We Use Your Information

We use your information for the following purposes:

To respond to your enquiries and provide quotes
To deliver our SEO services if you become a client
To send you information about our services (with your consent)
To improve our website and services
To comply with legal obligations

4. Legal Basis for Processing

We process your personal data under the following legal bases:

Consent: Where you have given us permission to contact you about our services
Contract: Where processing is necessary to perform a contract with you
Legitimate interests: Where we have a legitimate business interest, such as improving our services
Legal obligation: Where we are required by law to process your data

5. Cookies

Our website uses cookies to improve your experience and help us understand how visitors use our site. Cookies are small text files stored on your device.

We use the following types of cookies:

Essential cookies: Required for the website to function properly
Analytics cookies: Help us understand how visitors use our site (e.g., Google Analytics)
Marketing cookies: Used to deliver relevant advertisements (only with your consent)

You can control cookies through your browser settings. However, disabling certain cookies may affect your experience on our site.

6. Data Sharing

We do not sell your personal data. We may share your information with:

Service providers who help us deliver our services (e.g., hosting providers, analytics tools)
Professional advisers (accountants, lawyers) where necessary
Regulatory bodies or law enforcement if required by law

Any third parties we work with are required to protect your data and use it only for the purposes we specify.

7. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including:

Enquiry data: Up to 2 years after your last contact with us
Client data: For the duration of our business relationship plus 6 years for legal and accounting purposes
Analytics data: Typically 26 months

8. Your Rights

Under UK GDPR, you have the following rights regarding your personal data:

Right of access: Request a copy of your personal data
Right to rectification: Request correction of inaccurate data
Right to erasure: Request deletion of your data in certain circumstances
Right to restrict processing: Request limitation of how we use your data
Right to data portability: Request transfer of your data to another provider
Right to object: Object to processing based on legitimate interests or for marketing
Right to withdraw consent: Withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us using the details below.

9. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. This includes:

SSL encryption on our website
Secure storage of data with reputable providers
Regular security reviews
Limited access to personal data on a need-to-know basis

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

Email: hello@flowseo.co.uk
Phone: 01234 567 890

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe we have not handled your data correctly. Visit ico.org.uk for more information.